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Humana Achieve: Competitive Med Supp Rates in Texas with Agent Bonus

Posted by www.psmbrokerage.com Admin on Fri, Jun 02, 2023 @ 04:59 PM

Humana header

Up to $325 per issued policy and
unlimited bonuses for 2023!

Earn unlimited bonuses for new business applications submitted and approved in April, May and June 2023 for Humana Achieve Medicare Supplement plans, starting with the first issued app! Qualify with just one issued case.

Competitive Rates in Texas!

Humana Bonus

Talk about a win-win! You can now offer customers amazing rates and put more cash in your pocket when you sell these plans and others.

View the Texas Outline of Coverage →

2023 Member Extra Services Booklet →

Humana Achieve Bonus Flyer →

Not appointed to sell Humana Medicare Supplement plans? Request details.

For Agent Use Only. Not For Public Distribution.

Issued cases must be specific to Humana Achieve Medicare Supplement Plans. Application must be approved and policy active for 60 days for bonus to be paid. Program period runs from 4/1/2023 to 6/30/2023. Payments will be made in July 2023. U65 Disability and Guaranteed Issued cases will be paid according to individual state commission guidelines. F(HD) and G(HD) plans excluded from this bonus offer. Agent must be actively contracted and appointed with Humana and remain in good standing with Humana throughout the duration of the contest period and within the Humana Strategic Hierarchy. Call Center agents not eligible. Agent may be obligated to disclose compensation to clients and prospective clients. Because state laws vary, agent should be aware of and comply with applicable state compensation disclosure requirements. Reporting of compensation from this incentive program and tax implications of this incentive program are the responsibility of the agent. Except as expressly modified herein, all provisions of the Humana Producer Contract and the Humana Individual Products Producer Partnership Plan (PPP) apply to this incentive program.

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Tags: humana medicare supplement, Humana Achieve

Why Agents Should Sell Dental Vision and Hearing Plans

Posted by www.psmbrokerage.com Admin on Thu, Jun 01, 2023 @ 04:08 PM

Why Sell DVH


Why Agents Should Sell Dental Vision and Hearing (DVH)

Many of your potential clients may think they are safe from the possible expenses of Dental, Vision, and Hearing services since they have Original Medicare (Parts A &B) or even a Medicare Advantage Plan.

While Original Medicare itself offers medical coverage, there are certain gaps that can leave your clients vulnerable to high out-of-pocket expenses. Medicare Advantage plans provides some coverage but it’s not comprehensive.

When you offer ancillary products like DVH insurance to your clients, you help protect them from the risk of those expenses and bring them peace of mind knowing that they have more complete coverage and gives you an opportunity to earn more commissions.


Shortcomings in Medicare and Medicare Advantage:

As people age, they’re more likely to experience problems with their eyes, ears, and teeth. Explaining the cost of common issues regarding those areas can really highlight the importance of a DVH plan.

Many people overestimate the coverage Original Medicare or Medicare Advantage provides. By exposing coverage gaps and helping your clients fill them, you’ve helped them understand the coverage better, and helped them avoid what could have eventually been a rude awakening.


Finding DVH Prospects:

You shouldn’t have to look far.

You likely already have many clients who either don’t have a DVH plan or could benefit from changing DVH plans. Remember, you can sell DVH plans all year long.

Keeping in touch with your beneficiaries will provide opportunities to asses any gaps in their coverage. Since DVH plans can be sold all year long, you may also want to compare plans for clients that may already have it, to see if they could benefit from a change.

This proactive approach demonstrates your commitment to comprehensive coverage and positions you as a trusted advisor in their healthcare journey.



It’s hard to find a reason not to offer Dental, Vision & Hearing plans to your prospects that may need one. DVH policies don’t require underwriting, are easy to explain to clients, and can be sold all year round. Cross-marketing DVH is a no-brainer, and a win-win for everyone.

As a licensed insurance agent, you want to offer more than basic medical coverage. By offering DVH insurance to your senior clients, you address their unmet needs, promote holistic healthcare, and provide financial security.

By taking this proactive approach, you demonstrate your commitment to their well-being, build stronger client relationships, and position yourself as a knowledgeable and caring agent. This isn’t just good for your clients but is good for your business as well.

Thanks for watching, and happy selling.



Helpful Resources:

Tags: dental hearing and vision insurance

5 Reasons to Sell Final Expense Plans

Posted by www.psmbrokerage.com Admin on Thu, Jun 01, 2023 @ 09:13 AM

5 reasons to sell final expense life insurance

In today’s financial environment, it can be difficult to predict how much things will cost down the road, especially someone’s end-of-life expenses. Help your clients take the guesswork out with a final expense life insurance plan. With a final expense plan, your clients can find relief knowing that they will not leave their loved ones with a financial burden during an already difficult time.

There are several compelling reasons to consider selling final expense insurance:

  1. Targeted market: Final expense insurance caters to a specific market segment of individuals who may not qualify for or afford traditional life insurance policies. This niche market provides an opportunity to serve a unique clientele and address their specific needs.

  2. Fulfilling a critical need: Final expense insurance helps individuals and their families plan for the financial obligations associated with funerals, burials, and related expenses. By selling this type of insurance, you can assist clients in ensuring that their loved ones are not burdened with significant costs during a difficult time.

  3. Simplicity and accessibility: Final expense insurance policies are typically easier to understand and obtain compared to complex life insurance products. They often involve simplified underwriting processes, making them more accessible to a wider range of customers. This simplicity can be appealing to individuals who want straightforward coverage without extensive paperwork or medical examinations.

  4. Emotional support: Selling final expense insurance allows you to provide emotional support to clients and their families. By addressing end-of-life expenses, you help alleviate the stress and uncertainty associated with funeral planning. This support can foster trust and build long-term relationships with clients.

  5. Financial stability: Final expense insurance provides a predictable and stable income stream for insurance agents. As the need for final expense coverage persists, it can serve as a consistent revenue source. By building a client base and nurturing relationships, you can establish a reliable book of business over time.

It's important to approach the sale of final expense insurance ethically and responsibly, ensuring that you fully understand the product, its features, and the specific needs of your clients. Complying with industry regulations and providing transparent information to customers is crucial to building trust and maintaining professional integrity.

PSM would love to support your efforts and provide all the carriers, tools and resources you need to feel confident in presenting these plans to your clients. Below is a list of companies we proudly represent. Please click on the image for more information and to request additional details.

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Tags: Final Expense

YourMedicare SunFire: Voice Scope & Signature For Field Agents

Posted by www.psmbrokerage.com Admin on Wed, May 31, 2023 @ 04:03 PM

Sunfire Voice Sig


Starting on 6/2, SunFire will make Voice Scope and Voice Signature capabilities available, automatically, to agents on recorded calls using SunFire's Voice Recording Solution.


When on a recorded call using SunFire's voice recording solution, the platform will automatically remove the "Complete scope" in-person option for Scope of Appointments, and replace it with the ability to complete a compliant Voice Scope:

Similarly, when the agent clicks "enroll" they will automatically be shown our CMS-filed, compliant Enrollment Script with voice, text, and email signature options:

This functionality is currently only available to agents that utilize SunFire's Voice Recording Solution within our BlazeConnect field agent platform. Please reach out to your Account Manager if you have questions or feedback, or would like to enable Voice Recording for your agents.

Don't have access to SunFire's enrollment tool? Request details today.

Download the PDF here.

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Tags: SunFireMatrix, Voice Signature

Corebridge Final Expense Plans

Posted by www.psmbrokerage.com Admin on Wed, May 31, 2023 @ 09:40 AM


Tags: Final Expense, aig, Corebridge

Honoring the Service of America's Heroes

Posted by www.psmbrokerage.com Admin on Thu, May 25, 2023 @ 10:41 AM

memorial day 2023

Honoring the Service of America’s Heroes

“Our debt to the heroic men and valiant women in service of our country can never be repaid. They have earned our undying gratitude. America will never forget their sacrifices.”

President Harry S. Truman

Memorial Day takes on a more-solemn tone than many of the other federal holidays we celebrate as it’s the day set aside to remember the men and women who died while serving in our country’s armed forces.

America’s military members make a commitment to protect the freedoms our founders fought to put in place. And sadly, many make the ultimate sacrifice for their service. We thank them for their dedication, patriotism and unfailing loyalty to the United States.  

Please take a moment over this holiday weekend to remember the service members who put duty, honor and country first.

PSM will have an early release* at 1 p.m. local time on Friday, May 26.
Our offices will be closed on Monday, May 29 in observance of Memorial Day.


memorial day 2023 FOOTER-1

Mutual of Omaha: Great rates on top plans in Texas — and a new bonus!

Posted by www.psmbrokerage.com Admin on Thu, May 25, 2023 @ 09:56 AM

Mutual Texas header

Thanks to Mutual of Omaha's new Enhanced Broker Bonus, you'll now earn an extra $100 cash per issued underwritten policy - ON TOP OF the money you'll earn from our existing Broker Bonus program.

Talk about a win-win! You can now offer customers amazing rates on our most popular plans – Plan G and Plan N – and put more cash in your pocket when you sell these plans and others.

Mutual Bonus-2

View the Texas Outline of Coverage →

Not appointed with Mutual of Omaha? Request details here.

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Tags: Mutual of Omaha Medicare Supplement, Bonus Program

AFLAC Medicare Supplement Q2 Bonus

Posted by www.psmbrokerage.com Admin on Wed, May 24, 2023 @ 09:35 AM

Tags: Final Expense, medicare supplement insurance, Bonus Program, Aflac

Your Questions About CMS’s New Rules, Answered

Posted by www.psmbrokerage.com Admin on Mon, May 22, 2023 @ 02:47 PM

New CMS Rules QandA

On April 5, 2023, the Centers for Medicare & Medicaid Services (CMS) issued long-awaited rules pertaining to, among other matters, the marketing of Medicare Advantage (MA) plans. YourMedicare and its partners had been anticipating these changes and have activated a task force to study the newly published rules in detail and clarify their implications for our affiliated agents’ businesses.

The FAQ is the culmination of that effort. Here you will find answers to a number of questions we have received since April 5, as well as clarification on the new rules our team is proactively providing.

CMS New Rules FAQs
Please bookmark this page
for future reference. As new information and interpretations become available, we will add those to this page.

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Tags: Medicare Advantage, CMS, medicare changes, medicare marketing guidelines

Unlock the Power of Emotional Intelligence - The Secret to Sales Success

Posted by www.psmbrokerage.com Admin on Thu, May 18, 2023 @ 01:00 PM

Unlock the Power of Emotional Intelligence

Unlock the Power of Emotional Intelligence

- The Secret to Sales Success -

Emotional intelligence (EQ) is more important than ever because it helps individuals and teams navigate an increasingly complex and interconnected world. It is an essential skill for building strong relationships, managing stress, and achieving success both in personal and professional life.

We could look at emotional intelligence as the GPS for our emotional and social navigation. Just like a GPS is more important today with the fast-paced and ever-changing world, emotional intelligence has become more important than ever to navigate through the complex and dynamic aspects of our personal and professional lives.

Psychologist and author Daniel Goleman, one of the most prolific writers on emotional intelligence, discovered a handful of competencies while studying high performers. When he looked at what set top leaders apart, the skills that made the difference were those within emotional intelligence. In other words, EQ isn’t just a nice-to-have for high performance; it’s the distinguishing factor.

It’s easy to see why professional success today depends on EQ.

Emotional intelligence is directly related to resilience – our ability to engage with challenges, sustain performance, rebound quickly from adversity, and learn and grow from our experiences.

When you’ve developed EQ, you can cope with stressful conditions, maintain a positive outlook and are less likely to burn out.

Nevertheless, just because some individuals seem to naturally possess a high level of emotional intelligence does not mean that it can’t be learned or developed over time.

Similar to how you can develop skills to be a stronger leader, anyone can increase their EQ. Learn the strategies, and practice them until they become second nature.

Let’s look at what kind of sales strategies an individual with a high emotional intelligence (EQ) might use.


Active Listening:

Active ListeningA high EQ individual would actively listen to the customer, paying close attention to their concerns and needs. They would be able to pick up on nonverbal cues and respond accordingly, which can help to build trust and credibility with the customer.

Active listening is an important component of emotional intelligence that can help improve your sales process in several ways:

  1. Understanding the customer: By actively listening to your clients, you can better understand their needs, concerns, and buying motivations, which can inform your sales pitch and help you tailor it to their specific circumstances.

  2. Building trust: By showing your clients that you are genuinely interested in their needs and concerns, you can establish yourself as a trustworthy and dependable advisor, which can lead to increased customer loyalty and repeat business.

  3. Identifying objections: Active listening can also help you identify any potential objections or concerns that your clients may have about your product or service, allowing you to address them proactively and overcome them.

  4. Problem solving: By listening closely to your clients, you can help them understand the problem, and present them a solution that will address their concerns and give them value.

  5. Personalization: Active listening can also allow you to personalize your sales pitch and tailor it to the specific needs and preferences of your clients, which can help increase their engagement and willingness to buy.

  6. Negotiation: The more you understand about the client and his need, the more effectively you can negotiate and seal the deal.

Overall, active listening is key to building a strong relationship with your clients, understanding their needs and concerns, and ultimately closing more sales.



Self AwarenessSomeone with high EQ would be self-aware, they would be able to recognize their own emotions and how they impact their behavior. They would be able to manage their emotions during sales interactions, making sure not to let any negative emotions affect their communication with the customer.

Here are a few ways that self-awareness can help:

  1. Staying calm and composed: By being aware of your own emotions, you can better manage them, which can help you stay calm, composed, and in control during sales meetings and presentations. This can help you build trust and credibility with your clients, and make them feel comfortable working with you.

  2. Communicating effectively: By understanding your own communication style, you can adapt it to match the style of your clients, which can help improve your ability to connect with them and communicate effectively.

  3. Understanding body language: Self-awareness also helps you recognize and respond appropriately to the nonverbal cues of clients.

  4. Building rapport: By understanding your own behavior and emotions, you can better understand those of others and build rapport with clients more easily.

  5. Reflecting and adjusting: Self-awareness also allows you to reflect on how a meeting or conversation went, and adjust your approach for next time, which can help you become a more effective salesperson over time.

  6. Conflict resolution: Self-awareness also can help in resolving conflicts with clients by understanding the root of the conflict and resolving it amicably.

Overall, self-awareness is an important skill for any salesperson, as it can help you stay calm and composed, communicate effectively, build rapport with clients, and improve your sales process over time.



EmpathyAn individual with a high EQ would be able to understand and appreciate the customer's perspective, and respond in a way that shows that they genuinely care about the customer's needs. They would be able to put themselves in the customer's shoes and understand their wants, needs, and concerns.

Empathy can help improve your sales process in several ways:

  1. Building rapport: Demonstrating empathy helps create a sense of trust and understanding between the salesperson and the customer. This can make the customer feel more comfortable and open to the sales process.

  2. Identifying needs: By actively listening and trying to understand the customer's perspective, a salesperson who uses empathy can more easily identify the customer's needs and tailor their pitch accordingly.

  3. Addressing objections: Understanding the customer's perspective can also help a salesperson anticipate and address any objections the customer might have.

  4. Improving customer experience: Empathetic salespeople are better able to create a positive and personalized experience for their customers, which can improve customer satisfaction and increase the likelihood of repeat business.



FlexibilityHigh EQ individuals are able to adapt to different situations and changing circumstances. They would be able to adjust their approach to different customers and different situations, which can be critical in sales where one size does not fit all.

Let’s look at a few ways’ flexibility can help you succeed:

  1. Adapting to changing customer needs: By being flexible in the sales process, a salesperson can adjust their approach and strategy to better meet the changing needs and concerns of the customer. This can help improve the overall customer experience and increase the likelihood of making a sale.

  2. Handling objections: Salespeople who are flexible can respond to customer objections in a creative and effective way, that can help to persuade the customer to take an action.

  3. Building trust: Flexibility in the sales process can also help build trust with customers. It can show that the salesperson is willing to work with the customer to find a solution that meets their needs.

  4. Tailoring the Pitch: Flexibility in the sales process can help the salesperson to tailor their pitch and presentation to the customer's preferences, making it more personalized and engaging, increasing the chances of making a sale.

  5. Considered as a resource: A flexible salesperson is seen as a resource for the customer, who can help them to navigate through the buying process, this will enhance the customer's trust and increase the chances of making a sale.


Building relationships:

RelationshipsA high EQ person would focus on building long-term relationships with customers, rather than just trying to make a sale. They understand that the customer's satisfaction and trust is the key to a successful sale and customer retention.

Here are a handful of ways’ building relationships will improve your business:

a. Increased revenue: Strong relationships with customers can lead to upselling and cross-selling opportunities, resulting in increased revenue for the business.

b. Enhanced trust: Building trust with customers through relationship building can lead to increased loyalty and customer retention, which can translate into long-term growth for the business.

c. Access to valuable customer insights: Building relationships with customers can provide the business with valuable insights into customer needs and preferences, allowing it to improve its products and services, and develop more effective marketing strategies.

d. Referral generation: Happy and satisfied customers are more likely to refer their friends and family to the business, which can help it to acquire new customers at a low cost and increase the customer base.


Communicating effectively:

Communicate EffectivelyHigh EQ individuals are able to communicate effectively, both verbally and non-verbally. They would be able to express their ideas clearly and persuasively, and be able to read the customer's cues and respond in a way that is appropriate to the situation.

Let’s look at how effective communication will help your sales process:

  1. Building trust and rapport: Effective communication is a key factor in building trust and rapport with customers. By communicating clearly and listening actively, salespeople can establish a strong connection with the customer and create a positive, human connection.
  2. Addressing concerns and objections: Effective communication can help salespeople anticipate and address any concerns or objections the customer might have. It allows to answer questions and provide information that can help the customer make an informed decision.
  3. Personalizing the sales pitch: Through effective communication, salespeople can gather information about the customer, such as their needs, goals, and pain points, and tailor their pitch and approach to better align with the customer's specific needs.
  4. Improving the overall customer experience: Effective communication helps the salesperson to create a positive and personalized experience for their customers, which can improve customer satisfaction and increase the likelihood of repeat business.
  5. Closing deals: Effective communication also helps salespeople to effectively negotiate and close deals, by providing clear and persuasive information that can help the customer to make a purchase decision.

Customer-centric approach:

Focus on NeedsA high EQ individual would take a customer-centric approach, focusing on meeting the customer's needs and exceeding their expectations. They would understand that keeping the customer happy is the key to success in sales.

So, how does a customer-centric approach help grow my business?


  1. Personalization: A customer-centric approach allows you to tailor your sales process to the specific needs and preferences of each individual customer, rather than using a one-size-fits-all approach. This can increase the effectiveness of your sales efforts and lead to higher conversion rates.

  2. Building trust: By focusing on the needs and concerns of your customers, you can build trust and establish a positive relationship with them. This can lead to repeat business and positive word-of-mouth marketing.

  3. Identifying new opportunities: A customer-centric approach can help you identify new opportunities for sales and expansion. By listening to and understanding the needs of your customers, you may be able to identify new products or services that they would be interested in.

  4. Improve customer retention: Understanding your customer's pain points, preferences and providing solutions for them not only increase the chances of repeat business, but also drives loyalty.

  5. Problem solving: By putting the customer at the center of your process, it allows you to understand their problems and challenges and provide solutions that addresses their needs. This can help increase the effectiveness of your sales process, as you are able to identify and address customer pain points more effectively.

Wrapping it up

Using emotional intelligence in your sales process can be a powerful tool for growing your business. By being able to understand and connect with your customers on an emotional level, you can build stronger relationships, increase customer loyalty, and identify new opportunities for sales and expansion.

By developing their emotional intelligence, salespeople can unlock the power to achieve greater success in their sales efforts. This can be done through various means such as self-reflection, training, and seeking feedback.

Emotional intelligence is not just something that one is born with, it is something that can be developed over time. By making it a priority, salespeople can achieve a competitive edge in the marketplace and take their sales performance to the next level.

Tags: Sales Tips

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