New Aflac Product Opportunities Give Agents More Ways to Serve Clients

Insurance agents know that a client’s coverage needs often extend well beyond their primary health insurance. Dental expenses, unexpected accidents, a cancer diagnosis, or a critical illness can create significant financial pressure—and those needs can affect clients at nearly every stage of life.

Aflac is introducing new product opportunities across dental, accident, cancer, and critical illness, giving independent agents more ways to build a well-rounded ancillary portfolio and start meaningful coverage conversations with clients.

👉 Explore New Aflac Product Opportunities

Agents looking to expand beyond core health and Medicare products can also explore the broader range of ancillary insurance solutions available through PSM Brokerage.

A Broader Ancillary Portfolio

Ancillary products can help agents address specific needs that may not be fully covered by a client’s primary health plan. They can also create natural opportunities to revisit coverage as clients’ circumstances change.

The new Aflac opportunities include:

• Dental: Options designed to help clients manage routine and unexpected dental expenses. Agents can also explore PSM's broader dental insurance portfolio.
• Accident: Coverage that can provide benefits following covered accidental injuries.
• Cancer: Products designed to help with eligible expenses and financial challenges associated with a covered cancer diagnosis.
• Critical Illness: Coverage that can provide benefits following certain covered serious illnesses.

Product availability, features, benefits, limitations, and eligibility can vary by product and market.

Opportunities Across Your Book of Business

These products can be relevant whether your agency primarily serves clients under 65, seniors, or a combination of both.

For Medicare-focused agents, ancillary products can provide another reason to stay engaged with clients outside the Medicare enrollment cycle. Agents building a broader senior-market portfolio can explore PSM's complete range of Medicare solutions.

For agents serving multiple markets, ancillary products can help broaden the range of solutions available during client reviews. The goal isn't simply to add more products. It's to have more options available when a client identifies a coverage need.

Use Client Reviews to Identify Potential Gaps

A client review can be a good opportunity to ask broader questions about existing coverage.

Does the client currently have dental coverage? Would an unexpected accident create substantial out-of-pocket costs? Have they considered how a serious diagnosis could affect their household finances?

Those conversations can help agents identify areas worth exploring while keeping recommendations centered on each client's individual circumstances.

Agents looking for additional ways to structure these conversations can also use PSM's insurance agent training and educational resources.

Build More Value Into Your Client Relationships

Expanding your portfolio can do more than create additional sales opportunities. It can help position your agency as a resource clients can return to as their insurance needs evolve.

PSM Brokerage supports independent agents with product access, experienced account managers, marketing resources, technology, training, and ongoing support. Agents can explore more of the insurance products available through PSM Brokerage or learn more about PSM's agent marketing resources.

See What's Available in Your Market

Aflac's expanded product opportunities give agents another way to strengthen their ancillary portfolio while addressing needs that can exist alongside a client's primary health coverage.

PSM Brokerage can help you explore available Aflac products, determine what's offered in your market, and learn more about adding these solutions to your portfolio.

Give your ancillary portfolio more to offer.

Explore New Aflac Product Opportunities