OPPORTUNITY: Portfolio Based Selling Are you tired of “chasing your tail” with limited residual income? Would you be eager to learn a way to enhance your business and create new opportunistic revenue streams? We have the expertise and the resources to teach you how to compliantly and efficiently sell Medicare and ancillary health products. If you are selling Final Expense insurance only today, according to statistics, 33% of your clients are buying Medicare Advantage and 28% are buying Medicare Supplements. That works in reverse if you are selling MA and not the others. Even the carriers are marketing the additional products to the clients you bring to them with a “one product mentality”. The real question as it relates to lost opportunity: Is someone else finishing the work you started? Advantages of Portfolio Based Selling:
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OPPORTUNITY: Portfolio Based Selling
Posted by www.psmbrokerage.com Admin on Thu, Mar 19, 2020 @ 12:02 PM
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Tags: Sales Tips, Medicare Advantage, Medicare Supplement, tips on selling insurance to seniors
Selling Your Way Out of a Crisis
Posted by www.psmbrokerage.com Admin on Thu, Mar 19, 2020 @ 11:42 AM
Selling Your Way Out of a Crisis The time for you to start climbing out of the hole that you find yourself in is now. There is no benefit from waiting to begin your recovery. It doesn’t help you to wait until things settle down, watching them get worse, feeling a sense of dread, allowing yourself to be disempowered by events. Take Back Your Power When events and circumstances beyond your control derail your goals and plans, the fact that you can do nothing about the root cause of the challenge can make you feel as if you have no power. Even though you feel as if you are powerless, you are not. While you may not control the root cause of a crisis, you can manage your response. You can determine what you believe, and you can manage your reaction. There is every reason to maintain a mindset that is positive, optimistic, future-oriented, and empowered. Being confident doesn’t require that you pretend nothing is wrong in the face of overwhelming evidence to the contrary. Instead, it is the belief that you are going to succeed despite the challenges you face. An even more empowering belief system is one that believes adversity is a gift, one that stretches you, that causes you to grow, to improve yourself—and your company and your clients. Your mindset is critical because it is what will determine your actions. Nothing gets better unless you make it so. Build Your Plan of Action In a time of great crisis, especially one that impacts your business, it doesn’t pay to treat extraordinary circumstances like things are business as usual. Instead, it’s business unusual, which means you need to do things differently. That starts with a plan of action. When a crisis harms your sales, improving your results means more activity and greater effectiveness. Your plan needs to require massive action in response to the crisis that causes a loss or reduction of sales. There are only four ways to grow revenue, and you should use as many of them as possible, starting with selling more to your existing clients, communicating with them at a higher frequency, and making sure you retain them. You also need to acquire new clients, ones who can give you new revenue—and potential growth. However much prospecting you were doing before the crisis, you need to double your effort and increase the number of opportunities you create. There are always clients who need help recovering from their own crisis, and identifying and helping them recover helps you recover. When you have the power to do so, raising your prices increases your revenue. The last way to grow is to acquire a competitor. This sales strategy is useful for those with the resources to do so but denied to most sales organizations. |