Selling term life insurance has long meant balancing speed, underwriting friction, and placement risk. Agents know the challenge well: clients want coverage quickly, but traditional processes often slow things down or introduce uncertainty.
That’s exactly why PSM Brokerage is excited to exclusively distribute two modern term life solutions from SBLI, powered by the Techficient platform: EasyTrak and OmniTrak.
These products are designed to help agents place more business, reduce application friction, and deliver a smoother buying experience for clients, without sacrificing underwriting integrity or carrier strength.
EasyTrak is a 100% instant-issue term life product, designed for situations where speed and simplicity matter most.
With EasyTrak, agents can:
Digitally apply and instantly issue a policy
Avoid medical exams and APS records
Complete the process in an average of about nine minutes
Offer a clean, client-friendly buying experience
This makes EasyTrak an ideal fit for clients who want straightforward term coverage without delays, and for agents who value efficiency and predictability in the sale.
From quote to policy issue, EasyTrak keeps the process moving, helping agents close business faster while delivering immediate protection for clients.
While EasyTrak focuses on instant issue, OmniTrak is built for flexibility and broader placement opportunities.
OmniTrak uses an advanced field underwriting platform that automatically guides applicants through one of three underwriting paths:
Instant decision
Accelerated underwriting
Traditional underwriting
Roughly 60% of applicants can qualify without a medical exam, while others are efficiently routed to the most appropriate underwriting path based on their profile.
For agents, this means:
More accurate quoting upfront
Improved placement rates through pre-underwriting insights
Fewer surprises late in the process
Strong conversion options to permanent coverage, available as late as age 70
OmniTrak allows agents to insure more people by matching each client to the right underwriting experience, rather than forcing every case through the same funnel.
Together, EasyTrak and OmniTrak give agents a complete term life toolkit:
A fast, instant-issue option for straightforward cases
A flexible, data-driven solution for more complex needs
A consistent digital experience from quote to issue
Strong carrier backing from SBLI’s long history of stability
This combination supports higher placement rates, fewer stalled applications, and a better overall client experience.
As the exclusive distributor of these SBLI products, PSM Brokerage provides more than just access.
Agents working with PSM receive:
Strategic guidance on when to use EasyTrak vs. OmniTrak
Sales positioning support and product training
A distribution partner focused on agent efficiency and long-term growth
PSM’s exclusive relationship ensures agents have a clear lane to leverage these solutions effectively, with support that aligns with how real-world life insurance sales actually happen.
If you’re looking for a faster, cleaner way to place term life insurance while improving client experience and placement consistency, SBLI EasyTrak and OmniTrak deliver a modern solution designed for today’s agent.
Connect with PSM Brokerage to learn how these exclusive products can fit into your life insurance strategy and help you write more business with less friction.