A few months ago, Google introduced their +1 system; you might have seen the new buttons appear next to your search results recently and wondered what it is and how it can help your business. Google +1 is similar to Facebook "Likes", it is a way for your clients to publicly show to their friends and family that they like and recommend you, which can help promote client referrals.
Also, there are signs that Google +1 will affect organic rankings as well. Google +1 allows Google to own a primary source of data, not rely on secondary sources, and these social cues become a core part of the search experience. Websites with a +1 button receive as much as three times more exposure on the Google+ network.
If you’re one of our valued senior market agents and enjoy working with Precision Senior Marketing, let us know by logging into your Gmail account and clicking the +1 button on our homepage @ Precision Senior Marketing.
Example of how Google’s +1 feature can help your business:
A friend of your client might search for Medicare Supplements in your hometown, see that their friend +1'd you, and give you a call or fill out the form on your website because of it. Same can happen between complete strangers, as trust will be instilled by knowing that other people have used your service and have seen success with your brand. Once you have a working relationship with your clients, it would be beneficial to ask them to go to your website and click “+1” for you. It’s an innovative way to continue to grow your business online.
Please give us your feedback!
Do you have the Google +1 button on your website? Do you plan to get it? How do you think the +1s will affect Google organic rankings?
Source: Search Engine Watch
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