Big Sales on Less Money
Posted on Fri, Sep 09, 2011 @ 09:02 AM
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Every agent has experienced it at one point or another, your sales funnel is getting empty and you don’t necessarily have the funds to purchase multiple new leads. It would be great to have a budget to support your ideal marketing and PR plan however that isn’t always the case. There are several things you can do to create more sales without spending a lot of money. Reworking your existing database, creating an informational webinar, networking, and asking for referrals will all help you increase your production, and it will get you back on track in preparation for the busy season ahead.
Here are some tips you can deploy immediately: :
- Look to your existing database – Are there prospects that never became clients? Contact them and see if they are now ready to buy. Are there clients who might need additional products, like final expense or long term care insurance? Even your smallest current accounts will be the fastest return on investment and time since they already work with you and know your business is solid. Do a check-in with them and see which additional services you can offer.
- Create an informational webinar or tele-session – Promoting yourself and your business in a short, informative online video can give you visibility for your expertise, direct traffic to your website, and allow you to promote your services via social media. These can be made as easily as from a webcam or asking a friend or family member to help you by filming it.
- Network – Get involved in the community you serve and make more introductions. Make a personal goal to make five introductions a week, or one a day.
- Ask for referrals – All of your satisfied, existing clients are sure to know friends and family who can benefit from your service. Most people do not get referrals simply because they do not ask for them. Don’t be afraid to ask!
Start today in order to start filling your sales funnel in preparation for Annual Enrollment Period!
Please give us your feedback! What have you done in the past to create more sales with less money? Do you have any tips for those currently in this situation?
Source: Senior Market Advisor
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